Accomplished researchers and industry experts at Tencent Media Lab actively contribute to global technology standards groups and industry consortia. Many of our experts lead those groups in the chair, co-chair, or editor positions. More than 800 technical proposals from the Media Lab team have been adopted by multiple international standards.
Media Lab has been dedicated to cutting-edge technology research and practical application development in immersive media technologies, including panoramic video, 3D reconstruction, free viewpoint video, virtual and augmented reality fusion, digital twins, holographic video, and more. Many of these technologies have been applied to various Tencent businesses.